ERRC Curve
2019-02-20
The single most important tool for understanding and explaining your business… More ERRC Curve
The single most important tool for understanding and explaining your business… More ERRC Curve
Map your position on the competitive landscape, and your proposition on a frontier curve… More Niche or Mass Market?
Your output should be differentiated because of a core resource that cannot be copied… More Defensibility
The best way to check you are really doing something different… More Pixar Pitch
The relationship between customer WTP, price, and cost will decide sales volumes and profits… More Value Sticks
Learning from history is cheaper- the last 60 years of a discipline on one page… More History of Competitive Strategy
A whistle-stop tour of competitive analysis, laying the foundation for more detail… More Competition Basics